One Logo Design

Get Latest Graphic design articles and news. Logo designing tips and tutorials

Wednesday, September 16, 2015

Points to Think before about You Design & Develop Your Business Website


Internet is a lifeline of businesses today and web 2.0 has made it so interactive that it is difficult to survive without it. Here I will share a few points necessary to consider before you start your business pertaining to business web design and its contents.

Domain Name
  • Short and memorable name
  • Relevant to the business nature
  • Keyword in the name (unless company name is more important)
  • Proper extension if a business is local or international

If you are planning to create an identity on the web world, choosing the right name for website is very crucial. Registering a domain name is the first step, even before you work on a website design. The name that you choose should not be so long that people find it hard to remember. Mostly domain names are relevant to the business that you are in. The domain names are either keyword oriented or brand oriented. The latter does not have any connection to the business, in fact, it is aimed at creating a brand of its own like Yahoo, Google, or Amazon. Extensions like .com, .org, .net are most widely used by people while searching the internet. Hence, it becomes very important to choose a right domain name with right extension to expand your reach. If your business is more local for example in the United Kingdom, choose .co.uk.

Web Hosting
  • Strong and reliable company
  • Included features we need (for example PHP/MYSQL)
  • Bandwidth limit set to our needs

Another important aspect while planning to have your own website is to get web hosting service. Companies offering web hosting, supply space on the internet not only to store all HTML files but also the data like music or videos. To have you website visible on the internet, everyone needs a hosting account. The right web host is the one which has a good customer service record, and is reliable. It is also important to check if offered bandwidth will fit our needs especially if we are planning to have heavy files on the server such as videos, music or e-books. These companies also offer ample email accounts for every website. Owners of website have multiple email accounts to avoid or limit spam mails.

Business Web Design & Development
  • Unique and professional
  • Consistent design, branding
  • Eye catching but balanced with content
  • Usability and accessibility
  • Search engine optimized

Once these are done, the website should be designed such that it should be relevant to your business. One can take professional help for designing websites. The site should cater to the specific group for which it is aimed. The loading time should be quick and webpage should take maximum 20-30 seconds to download. So, you cannot have big images, or graphics which take forever to download, otherwise people will lose interest and move on to other sites.

Although, business web design is very important for any website to get more eyeballs but content should also be good. The content should be relevant to the site. The website should be usable, where navigation is easy. Else, it will reflect poorly in the search engine rankings. Regardless to say, the website should, on the whole, be professional looking and appealing. Web pages should be designed such that they maximize search engine placement of your site. The design should be consistent throughout, that means, in terms of color, look, and theme, there should be consistency.

Business Web Design Features
  • Blog
  • News
  • Shopping cart
  • CMS
  • Forum
  • Social network

These new age websites need to be interactive and website forums, blogs are some ways to do it. Blogs not only add content to a website but they are also good for search engine optimization. Similarly, tool like shopping cart is important for e-commerce websites which makes handling customers easy.

Earlier websites used to be static, and once done, it was forever. But now, whether small, big or medium size businesses, it is important to have fresh content, blogs and latest news on the website. CMS is important tool which lets you update your business web design and content without requiring services of any web designer. Content management system (CMS) allows you to log in, update and thus mange the website content. It is useful for those who need to update their business website design and website regularly.

Tuesday, September 1, 2015

Hazards for Designers in Professional Logo Design Services to Think Artistically



Hazards for Designers in Professional Logo Design Services to Think Artistically

Creative thinking helps a professional logo designer to produce exceptional and unforgettable pieces of work. It is creativeness and innovation that help a professional logo designer to come up with original concepts. A professional designer may experience numerous issues which block his/her way to artistic creativity.
Conviction to believe that ‘I am not creative.’
It is 100 percent true that a designer may believe himself/herself that he/she is not creative and cannot produce any artistically and admiringly creative work. It is vital and basic step to have belief in yourself if you want to outshine the others and take the lead in the industry. So start believing form today that you can create artistic, creative and professional logo design and you can also be the part of some professional logo design services to enhance your experience.
Involvement of Logic
It is certainly very good to be logical all the times, but sometimes too much logic could be bad and it is true in case of designing a logo since it is an artistic work and it requires metaphorical way of thinking by the designer.
Excessive Seriousness
It is common norm in any professional industry to show serious attitude towards official workings and it is a widely practiced rule, but being excessively serious and consider it a professional may not prove to be helpful for you. Therefore, in case of logo designing, you will need to have laugh and cheerful discussions with the clients and your co-designers so that you can really explore the ideas hidden in your mind.

All the professions have their bright and dark aspects and you can never come across even a single profession that is free of troubles, and it 100% accurate pertaining to the professional logo designing field. The job of a designer is not at all times that exciting as it may seem; in fact, there are many professional hazards in this field.

When a designer is hired by a company, he/she is expected to come up with an exclusive and creative concept and in this effort, he/she faces a lot of hindrances. Some of the major issues they face are technical hurdles, copyright issues, or handling the clients who are very intervening and constantly ask for amendments. Therefore, you has to be very well aware of such issues to survive in the industry of professional logo design services.

Copying is a serious issue in every field and the businesses hire copyrights registration and protection services to protect their belongings and so is the case with a logo design. The businesses get their intellectual material copyrighted so as to protect them from stealing. Therefore, when you are getting ready to create a logo, be sure that the concept you are trying to incorporate is not already used and copyrighted. If you find so, you must avoid using that concept or similar to it so as to avoid any legal complications.

There are the basic aspects and hazards which work as a blockage between you and your creative work and you must get rid of them so that you can freely do what you really want to do when it comes offer professional logo design services.

Monday, August 24, 2015

Importance of logo for your company in 2015

Importance of logo for your company in 2015


The value of a logo for a company is like water to a flower! Can you imagine a flower that is not watered on daily basis? Do you think it will survive for long or do you think it will stay alive for long? This is how much value water has for a flower! 

Now, a company is none existing for a customer as long as he is not aware of it but as he comes a across a company logo design, he becomes aware that this is a company and this is what it does. A logo encapsulates the entire business idea of a company in a word or two or in shape of an illustration, though he hasn’t seen the actual building where company is carrying out its operations, as a matter of fact none of us would have seen all companies or their offices. But still we are well aware of hundreds of companies selling products, providing services, we very well recognize them, and know about, long for their products or services because we want to relate to them, all of this is just because of a logo design corporate identity.

Take an example of iPhone, millions of people use iPhone across the globe. Now, an iPhone is recognized just by a bite off apple which is the logo of Apple Inc. Take it (Apple Logo) out of that same iPhone, it will lose all of its value. No matter the phone is still designed and manufactured by Apple, without its company logo design, Apple products would lose their recognition and will have an adverse effect on its value. So it is not about the product or its being unique and having all the features rather the features and the design is the secondary preference of millions of people, first what they prefer is that device must be manufactured by Apple Inc. its company logo design must be pasted on the back of its products so that people can show off. 

That’s how it is, people buy things in order to relate to them, which is why they are very well concerned about the company logo design. A company logo should never be taken lightly rather the more time and hard work is put on one, the better it proves to be. Therefore, it is important that you consult the best designers for it, visit OneLogoDesign for more information, it has a number of impressive samples to show and best designers for your designers.

Friday, July 3, 2015

Why Social Media Websites Prefer Blue Color For Their Unique Logo?



 Businesses before finalizing their brand identity they conduct color psychology first. As, color psychology helps companies in selecting significant and most appropriate colors for their original logo designs. Branding being the crucial factor, companies do in-depth research and analysis so that they can build their brand positioning and perception in consumer’s mind. 

If we look at professional logo design of companies like Yahoo!, Hallmark and Wonka the use of purple color is the symbol of creativity and imagination. You have seen restaurants using red color for fast, hot and distinct flavors. You have seen blue in products that are used for cold, water, ice and calmness. Even you have seen most of the website logo designs are in blue as it gives users elegant experience.

Human minds react in similar way to specific colors as each color has different impact on our moods, feelings, emotions and attitudes. For example red color is use for anger, excitement, energy and love. Likewise yellow is affiliated with excitement and hunger. Blue color has positive vibes as it emit the sense of security, honesty, calmness, integrity and trust.

Blue is preferred choice of social media websites for their professional logo design and their website logo design gives feelings of trustworthiness, strength and dependability to their users. Various researches on logo designs have shown that the use of blue color improve the flow of communication that is the most significant element of social media sites.

The following social networking websites have created their website design logo in blue color for better visuals and enhanced identity:


Facebook

 Facebook is the most popular social media site launched before a decade. Facebook provide a platform for people to connect to their friends and family across the globe. Facebook professional logo design depicts its most valuable point that helps in winning trust and integrity of millions of users to use this platform and become their personal choice. As Facebook was the first social media who gives users opportunity to share their personal photographs, videos and chats with their beloved ones. The blue color in their professional logo design is the best fitted aspect of their logo design that serves their core purpose that is trust.



Twitter

Twitter is the second most preferred social media site also having blue color in their website logo design. Twitter also permits users to share updates or tweets instantly. Being social networking platform it demands high trust and dependability factors. The blue color in Twitter professional logo design gives sense of security and builds confidence of users in using its reliable platform for their personal communication. Logo design represent who you are and what you offer therefore build it strong by using right color.



LinkedIn

Another most popular professional platform is LinkedIn. Its website logo design is also comprised of blue color. It was established in the year 2002 and serves millions of professional around the world of all occupations can connect and interact for their mutual benefit. Professional logo design of LinkedIn is the symbol of trust among professionals related to different industries and the blue color symbolizes the trust that they behold about the social media website. Its logo design exhibits professionalism and reliability to users. Blue color also demonstrates quality in its services. 



Instagram

Instagram logo design changed its color from black to blue. The business objectives also support the use of blue color as they wanted to beat their competitors and wanted to increase their market share. Instagram has included blue color in its professional logo design just to give pleasing effect on its users. It is a photo sharing social media site and the use of blue in their website logo design gives intellectual sense of credibility and trust.
 
You can see a new trend in logo designing as more and more brands, social media sites and FMCGs are including blue color in their logos like Unilever, Moz, Samsung, HP, WordPress, General Electric and others. Blue being the most favorite color of both males and females is taking the place on internet. Trust, security, dependability, reliability and others are just few things to mention.